European Antibiotic Awareness Day 2019
European Antibiotic Awareness Day (EAAD) will be marked on Monday 18 November 2019, in partnership with WHO’s World Antibiotic Awareness Week (18 – 24 November 2019).
This year, together with its annual update on antibiotic resistance and antibiotic consumption surveillance data from EU/EEA countries, ECDC will release the report on the “Survey of healthcare workers’ knowledge and attitudes about antibiotics and antibiotic resistance, EU/EEA, 2019”, which include stratification of results by country, profession and setting. The survey findings will provide a basis to support our stakeholders with strategies for policy development, behaviour change interventions and communication campaigns targeting healthcare workers on prudent use of antibiotics and antibiotic resistance in Europe.
Survey of healthcare workers’ knowledge and attitudes about antibiotics and antibiotic resistance
On 28 January, Public Health England (PHE) launched a new multilingual survey, funded by the European Centre for Disease Prevention and Control (ECDC), which aims to gain an understanding of European healthcare workers’ knowledge and attitudes about antibiotics and antibiotic resistance.
EU launch event (18 November 2019)
To mark EAAD 2019, ECDC in coordination with the European Commission, will host a high-level conference on “Prudent use of antibiotics and antimicrobial resistance in Europe - are we doing enough?”. The conference will include key note speeches, a panel debate, and a public debate with stakeholders and citizens.
The event is planned to take place on Monday 18 November in Stockholm, Sweden.
The event is a platform for governmental institutions, professional and patient organisations, country representatives and media to come together and discuss the current situation regarding antibiotic resistance and the actions taken to address them by all stakeholders, both at EU/EEA and national levels.
Further information and invitations will be sent to the countries in due course.
- To raise awareness of prudent use of antibiotics and promote ECDC’s products and services on antibiotic resistance to influence public health policies and to keep AMR high on the political agenda among policy makers within EU institutions, Ministries of Health and national public health institutes and other health authorities, including ECDC Coordinating Competent Bodies;
- To engage and mobilise EU-level stakeholders which interests intersect with ECDC spheres of activity in the area of AMR, to enable these stakeholders to act as multipliers and ambassadors of ECDC messages and content, and to better reach our primary target audience, i.e. healthcare workers;
- To engage national media in EU/EEA countries in raising awareness about prudent use of antibiotics and AMR, promoting ECDC’s reputation and profile as well as acting as a vehicle for disseminating information to our target audiences;
The primary target audience for the EAAD initiative in 2019 is healthcare workers. Ultimately, ECDC’s efforts should result in a change of the behaviour of healthcare workers.
The EAAD launch event, however, focuses on the secondary audience, i.e. the people or group of people who have an influence on the primary audience, both as regards policy decision (policy makers) as well as shaping the debate around health (media and stakeholders).
For more detailed information about the events, please get in touch with us via email@example.com.